CASE STUDY

SM UK

A full brand and website built from scratch for a new fleet safety business, from brand guidelines to a complete site that set the business up online.

Branding

Web Development

UI/UX

Client

SM UK

Industry

Fleet Safety & Vehicle Equipment

Country

United Kingdom

Platform

WordPress

Live site

The Challenge

SM UK provides vehicle safety systems, expert installations and total fleet solutions for HGVs and vans across the UK.

As a new business, they came to us with the problems they were facing and needed everything built from the ground up: a brand, brand guidelines and a website to set the business up online.

What We Did

  • Listened to the problems the business was facing and shaped the brand and website around them.
  • Designed a complete brand identity from scratch, including the logo and brand guidelines.
  • Designed and built the website from scratch in WordPress.
  • Organised the services for HGVs and vans into clear pages, so customers can find what they need.
  • Set the business up online with a consistent look and message across every page.
An open doorway in a dark wall with an orange step leading into a bright space

Ready to launch your business?

Tell us the problems you’re facing, and we’ll build your brand and website from scratch.

No obligation. Just a conversation about your goals.